Our Philosophy
Our philosophy centers on the idea that the relationship between a financial counselor and a client is one of personal connection. Our relationship with you is built on trust, not transactions. Over the years together we will share stories, tackle challenges and celebrate triumphs.
Here are the values that form the foundation of our promise to you.
Holistic Approach
We start by listening to – and understanding – your unique life story: experiences, dreams, goals, concerns, priorities and financial resources. We help ensure that your financial needs are being addressed so that you can concentrate on doing the things you enjoy most.
Financial Education
Every client has a different level of knowledge, experience and interest in financial matters. We take the time to explain and educate so that you can make more informed decisions and gain a broader perspective on your financial life.
Multigenerational Planning
Helping you and your family create a shared narrative and vision of the future is at the very core of what we do. We collaborate with your estate attorney to align your estate plan with your financial plan and facilitate family meetings so that together you can build a legacy to be passed down for generations.
Independent and Fiduciary
As Certified Financial Planner™ professionals, we honor our fiduciary responsibility to you and are ethically bound to act in your best interest when working in an advisory capacity. As independent financial counselors, we have no proprietary products to sell nor any corporate agenda to fulfill.
The Foundation of Our Approach
The Meaning of "Counsel"
"Counsel" is a term that carries significant meaning for us. To provide counsel is first and foremost to listen. Your life story is our starting point to understanding what is important to you. Who are the people you care about most? What are the experiences you would like to share with them? How do you hope to live a full and fulfilling life?
Our financial counselors are engaged listeners and share the belief that life's purpose is to be found by serving others: family members, friends, faith communities and clients.
Financial Counselors for Life
As your most trusted financial counselors we help you deal with life's challenges, both big and small; life's transitions, both planned and unplanned; and life's emotions, both joyful and sorrowful. Our financial counseling approach provides you with clarity regarding financial matters, so you can focus more purposefully on life matters.
Financial counseling is a lifelong work-in-progress. The independent advice you receive during financial counseling sessions can help you plan for a career change, make the transition to retirement, or manage unexpected outcomes such as a disability or the death of a loved one.
Collaborative Team Approach
When you choose Heritage Financial Counselors for your financial planning needs, you benefit from working directly with a team of CERTIFIED FINANCIAL PLANNER™ professionals. We prefer multi-advisor brainstorming and collaboration in order to understand, analyze, educate and communicate.
This creates shared responsibility within our practice and provides you with a broader working relationship. Our team represents a well of knowledge from which we draw insights, commentary and diverse points of view for a robust financial counseling experience.
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Our financial counseling approach provides you with clarity regarding financial matters, so you can focus more purposefully on life matters.
Let's Schedule a Time to Talk
We're here to help you navigate life's financial challenges and opportunities. Reach out today to start building your comprehensive financial plan.
